Attend the Kona Brewers Festival
The western side of the Big Island is home to Kona Brewing Company and that success has spurred one of the best brew festivals in Hawaii.
The 2024 Kona Coffee Cultural Festival is November 1st-10th.
For almost two centuries, Kona-grown coffee has been a well-regarded delicacy among coffee aficionados throughout the world. Light, delicious, and carrying a distinctive taste, authentic Kona Coffee is as sought-after as any Hawaiian export. It’s a unique crop to the United States and can be grown only on the western side of the Big Island perfectly situated along the slopes of fertile volcanic mountains, shielded from excess sunlight and in a unique microclimate that provides the perfect amount of precipitation. For this reason, hundreds of small coffee farmers call Kona home, and many of them gather each year for the Kona Coffee Cultural Festival, celebrating art, music, dance, food, educational opportunities, and – of course – coffee!
Most events require a Festival Button purchase to participate and some have additional fees.
The schedule offers a wide variety of activities and is subject to change so please check out the full schedule on the festival website.
Over the course of several action-packed days, the Kona Coffee Cultural Festival rewards visitors with historical exhibits and presentations, a lantern parade, a coffee and art stroll, arts and crafts displays, coffee making tips and tricks, concerts, farm tours, and many attractions: including the Miss Kona Coffee Scholarship Pageant and the Kona Coffee Cultural Festival Cupping Competition.
What’s “cupping?”
Cupping is a term used by coffee professionals as a method to evaluate and assess specialty coffee in a blind fashion. It’s the formal process for testing the aroma and taste for individual coffees, with testers deeply inhaling the scent, then slurping a small amount of the coffee so that it crosses to the back of the tongue and is absorbed fully into the mouth for tasting. Coffee is measured and graded by texture, sweetness, acidity, overall flavor, and the aftertaste.
Kona Coffee’s characteristics can vary greatly depending on roast and farm, but the general consensus is that Kona Coffees are medium-bodied with floral aromas, a bit of acidity, and a hint of sweetness. Like Napa Valley wines, for instance, not all Kona Coffees are alike – thus the cupping competition. All coffee entered must be 100% Kona coffee, grown specifically in the district of Kona on Hawai‘i Island. They are judged using the Specialty Coffee Association scoring system.
What to Know About The Kona Coffee Cultural Festival Attendance
Attendance to the festival is one of the most enlightening and rewarding experiences you can undertake on the Big Island of Hawaii. You may come and go as you please (after all, the event lasts several days and is spread among several venues).
A festival button ($5 per person) is required for entrance to the various events, this modest fee helps support the festival and event coordination. The buttons are also fantastic collector items, as they have the new festival artwork featured on them each year. Buttons can be purchased at most of the event locations as well as at many local businesses around Kona. A few of the main events have additional fees or tickets required to attend.
Some of the highlights of this year’s festival are the lantern parade through downtown Kona, a coffee art competition, a variety of farm tours, the cupping competition, Hawaiian Craft demonstrations, and several cultural events. You can learn more about this year’s festival by visiting the official website.
The western side of the Big Island is home to Kona Brewing Company and that success has spurred one of the best brew festivals in Hawaii.
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